- Case Studies
- EMPIRE And Anzu Help Babyface Ray's ‘FACE’ Top The Charts
EMPIRE And Anzu Help Babyface Ray's ‘FACE’ Top The Charts
Anzu was delighted to work with the American distribution company and record label EMPIRE for the new album ‘FACE’ from Detroit-based rapper and hip hop artist Babyface Ray.
EMPIRE wanted to leverage in-game advertising’s unprecedented reach and impact to support the new release, and achieve the novelty value required to stand out in a competitive market.