Reach Players With Programmatic Intrinsic In-Game Advertising

REACH AT SCALE

A GLOBAL, ALWAYS-ON AUDIENCE, ACROSS SCREENS

GLOBALLY, ONE IN THREE PEOPLE PLAY GAMES REGULARLY

ATTENTION THAT LASTS

LONGER SESSIONS, MORE TOUCHPOINTS, MORE TIME IN FRONT OF YOUR AD

MORE PEOPLE ARE PLAYING GAMES MORE OFTEN AND FOR LONGER

FORMATS THAT FIT THE PLAN

GAMING WORKS WITH THE REST OF YOUR MEDIA MIX

GAMES CONNECT PEOPLE AND BUILD COMMUNITIES

REACH FOR EVERY BRIEF

Reach your audiences with a variety of ad formats, activated your way and measured end-to-end by the verification partners you already trust.

ACTIVATE NOW

MEETING EVERY STANDARD FOR AAA GAMES

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Reach players across mobile, PC, and console

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Direct integration with 40+ programmatic partners including all major DSPs

Compliant with local protection laws including GDPR, CCPA, and COPPA

PREMIUM IN-GAME DIGITAL STANDARDS PROVIDER

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Programmatic in-game ad support on mobile, PC, and console

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Cross-platform support for clickable and non-clickable banner and video ads of all sizes and formats

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Patented viewability tech, fraud detection, and brand uplift measurement

BEST IN-GAME AD SOLUTION FOR BRANDS

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Hundreds of live cross-platform games covering every genre

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Proven success with advertisers and all

major holding groups

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Advanced contextual targeting with no reliance on personal data

ADS THAT BELONG IN THE GAME

Anzu’s formats combine IAB-supported clickable and non-clickable placements for video and display, as well as custom ads. Its proprietary technology and interaction mechanics creatively and dynamically match any advertisement to its environment and prevent accidental clicks.

MEDIA VALUE

Anzu partners with leading measurement and verification providers to bring advanced protection and industry standards to in-game advertising.

Anzu is working to bring advanced protection and industry standards to in-game advertising by partnering with leading industry bodies and AdTech professionals.

THE GATEWAY TO THE FASTEST GROWING FORM OF ENTERTAINMENT