ADS THAT COMPLEMENT
THE GAMEPLAY
ANZU PROVIDES PC & CONSOLE DEVELOPERS
WITH COMPLETE CONTROL AND PEACE OF MIND
WITH COMPLETE CONTROL AND PEACE OF MIND
LEADING PC & CONSOLE STUDIOS
HAVE SEEN SUCCESS BY MONETIZING
THEIR TITLES WITH ANZU
HAVE SEEN SUCCESS BY MONETIZING
THEIR TITLES WITH ANZU
Todd Hollenshead
Head of Publishing
We work closely with Anzu to ensure ad placements are only implemented into the gameplay where it feels natural, adds value, and does not detract from the user experience in any way.
We work closely with Anzu to ensure ad placements are only implemented into the gameplay where it feels natural, adds value, and does not detract from the user experience in any way.
Todd Hollenshead
Head of Publishing
Florent Castelnerac
Managing Director
We are very happy to partner with Anzu to increase our ability to deliver high-quality live experiences thanks to real advertising being displayed in our electronic stadium.
We are very happy to partner with Anzu to increase our ability to deliver high-quality live experiences thanks to real advertising being displayed in our electronic stadium.
Florent Castelnerac
Managing Director
Mackenzie Denker
Lead Programmer and Designer
Since Anzu's ads aren't clickable, they don't negatively impact the players' experience, which is paramount, yet the revenue from advertisers lets us grow the game and stay afloat.
Since Anzu's ads aren't clickable, they don't negatively impact the players' experience, which is paramount, yet the revenue from advertisers lets us grow the game and stay afloat.
Mackenzie Denker
Lead Programmer and Designer
THE PREFERRED PLATFORM FOR PC AND
CONSOLE GAME PUBLISHERS
GAMERS DON’T HATE ADS,
THEY HATE BAD ADS
Anzu works with console & PC developers to ensure its ad placements are non-disruptive and complement the gameplay.
The way the ads are implemented is non-intrusive, they don’t get in the way of the game, and in my opinion, they add a bit of variety instead of seeing the default billboards and banners every day.
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The ads in the stadium add a lot of life and realism. Just like in an actual stadium, the billboards and banner ads reflect real-life products and they change from season to season. This really elevates the immersion in the stadiums.
I've always felt that having billboards in the game based on real ads would add a bit more to the sense of immersion of the game. It's something that I think games with future-sport aesthetics need to do more of.
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