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- In-Game Ads Energize 7-Eleven’s Slurpee Campaign
May 25, 2022
By Anzu
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Case Study
In-Game Ads Energize 7-Eleven’s Slurpee Campaign
Anzu was delighted to work with 7-Eleven in Australia, one of the best-known retail chains in the country.
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To get customers back into their stores post lockdown, and to position 7-Eleven as a destination for cold/frozen drinks, the brand launched a nationwide campaign centered around the iconic 7-Eleven Slurpee.