

THE FIRST PROGRAMMATIC
MONETIZATION PLATFORM
THAT RESPECTS GAMERSTHE FIRST
PROGRAMMATIC
MONETIZATION
PLATFORM THAT
RESPECTS GAMERS
MONETIZATION PLATFORM
THAT RESPECTS GAMERS
PROGRAMMATIC
MONETIZATION
PLATFORM THAT
RESPECTS GAMERS
Anzu empowers game developers to generate high revenues with
in-game advertising. Take a share of an estimated $25bn marketplace
through native ad placements that don’t disrupt — but enhance —
the gaming experience. Monetize any game object and create
significant and sustainable income streams.
With brands currently spending over $550bn per year on advertising
and over half of that on digital channels, developers stand to benefit
from the massive influx of advertising budgets moving in-game.
in-game advertising. Take a share of an estimated $25bn marketplace
through native ad placements that don’t disrupt — but enhance —
the gaming experience. Monetize any game object and create
significant and sustainable income streams.
With brands currently spending over $550bn per year on advertising
and over half of that on digital channels, developers stand to benefit
from the massive influx of advertising budgets moving in-game.
Anzu empowers game developers to
generate high revenues with in-game
advertising. Take a share of an
estimated $25bn marketplace through
native ad placements that don’t disrupt
— but enhance — the gaming
experience. Monetize any game object
and create significant and sustainable
income streams.
With brands currently spending over
$550bn per year on advertising and
over half of that on digital channels,
developers stand to benefit from the
massive influx of advertising budgets
moving in-game.
generate high revenues with in-game
advertising. Take a share of an
estimated $25bn marketplace through
native ad placements that don’t disrupt
— but enhance — the gaming
experience. Monetize any game object
and create significant and sustainable
income streams.
With brands currently spending over
$550bn per year on advertising and
over half of that on digital channels,
developers stand to benefit from the
massive influx of advertising budgets
moving in-game.

UNLOCK SIGNIFICANT
REVENUE STREAMS THAT
RESPECT THE GAMEPLAYUNLOCK SIGNIFICANT
REVENUE STREAMS
REVENUE STREAMS THAT
RESPECT THE GAMEPLAY
REVENUE STREAMS
Anzu’s flexible business models give game
developers maximum return on inventory while
creating opportunities for cross-promotion and
revenue through esport tournaments monetization.
developers maximum return on inventory while
creating opportunities for cross-promotion and
revenue through esport tournaments monetization.
Anzu’s flexible business models
give game developers maximum
return on inventory while creating
opportunities for cross-promotion and
revenue through esport tournaments
monetization.
give game developers maximum
return on inventory while creating
opportunities for cross-promotion and
revenue through esport tournaments
monetization.
VERIFIED
Anzu’s SDK has been tested,
audited, and integrated with
AAA games.
audited, and integrated with
AAA games.

SIMPLE
Easy drag-n-drop integration
with all game engines
across any platform.
with all game engines
across any platform.

PREMIUM
Anzu provides creative rendering
functions for perfectly matching
ad formats to the gaming worlds
where ads appear.
functions for perfectly matching
ad formats to the gaming worlds
where ads appear.

RELIABLE
Efficient and low-impact
footprint on final game
size and operation.
footprint on final game
size and operation.

SECURE
Anzu is ISO 27001
Information Security
Standard certified.
Information Security
Standard certified.

CONTROLLED
Complete inventory management
across content, data, pricing, ad
formats, frequency, ad density.
across content, data, pricing, ad
formats, frequency, ad density.



FORMAT SUITE
BLENDED
DISPLAY
Road & track side including
logo placement.
logo placement.
BLENDED
VIDEO
Pitch & courtside including subtle
motion or full video content.
motion or full video content.
CUSTOM
AD
Bespoke branding, sponsorship
packages and interactive options.
packages and interactive options.
REWARDED
TV AD
TV sales & OTT, full screen
video, Ultra HD.
video, Ultra HD.

ECOSYSTEM

TRUSTED PARTNERS
Anzu is partnering with leading game developers, brands, and technologies
to create a new, premium, and sustainable media marketplace.
to create a new, premium, and sustainable media marketplace.
Anzu is partnering with leading game
developers, brands, and technologies
to create a new, premium, and
sustainable media marketplace.
developers, brands, and technologies
to create a new, premium, and
sustainable media marketplace.
